This post isn’t like everyone else’s. I know the only people reading this are already familiar with Brogan and the social media club, so after a quick intro, I’ll get to the goods. Veteran social media trainer and top blogger Chris Brogan spoke to the Social Media Club of Dallas last Thursday to a room packed with over 200 advertising, marketing, personal branding, and business professionals on how to cultivate online relationships for business using the same principles with new tools.
What I Learned from Social Media People Reporting on Brogan
Several of the articles below cover what Brogan spoke about, the takeaways, and what some bloggers didn’t learn. The editorial aftermath from Brogan’s talk reinforced to me on how people respond to headlines. Two of the most popular blog post tweets: Three Things Chris Brogan Didn’t Teach Me & SMC Dallas and Chris Brogan: a Night of Great Disappointments. Both sound like they are going to be negative and/or controversial commentary on the well-liked Brogan. They were not, but they did get the most attention. Often users retweet, digg, stumble, or share other links without even reading the content or clicking on the link. There are certain psychological triggers which can cause a piece of content to go viral, being controversial or adversarial is one. That’s social media for you. I do have to say, Brett Duncan’s post was quite hilarious and his personal, self-debasing, style makes you want to keep reading his company blog.
Via the hashtag #smcdallas, below are nine original blog posts and one video with recaps of the event in the words of the attendees.
Official Social Media Dallas Blog’s Commentary on Chris Brogan’s visit

Highlights from the Jan. 21 Chris Brogan Event
Follow: @dallassmc
**#1 Most Retweeted** Sarah Kennedy Ellis’s Chris Brogan Post
Three Things Chris Brogan Didn’t Teach Me
Follow: @saykay
**2nd Most Retweeted** Brett Ducan of MarketingInProgress.com’s Blog Post

SMC Dallas and Chris Brogan: a Night of Great Disappointments
Follow: @BDunc1
Cynthia Smoot of Gangway Advertising’s Chris Brogan Posts

Highlights from Chris Brogan’s Dallas Visit, Jan. 21, 2010
Party Pics from @DallasSMC’s @ChrisBrogan Event. Ah, good times.
Follow: @OhSoCynthia
is7 Web Developer’s YouTube Video Commentary on Chris Brogan’s Talk
Highlights from Chris Brogan Event via SMCDallas
is7 Web Developer Comments on Chris Brogan’s Social Media Event at SMCDallas
Follow: @is7Interactive
Laurie Shook of Instant Imprints Chris Brogan Blog Post

Every Day Business Tips from Social Media Author Chris Brogan
Follow: @LaurieShook
Marcelo Somers’ Blog Post on Brogan

5 lessons from @ChrisBrogan’s #smcdallas event (hint: marketing all comes down to building genuine relationships)
Follow: @marcelosomers
Elaine Gantz Wright’s Blog Post about Brogan
Chris Brogan Coaches Dallas’ Social Media Farm Team
Follow: @ellagantz
About Chris Brogan

Brogan’s ten year veteran status in using social media for both web and mobile technologies to build digital relationships for businesses, organizations, and individuals has lead him to speak, writes expert articles and blog post, and rise him to authority status. Chrisbrogan.com is a top 10 blog on Advertising Age Power150 and on Technorati. He is also the best selling co-author of the recently released book Trust Agents.
About Me - Neil Lemons

For almost five years, I have worked behind-the-scenes to help create exposure, traffic, leads, and sales through major search engines like Google, Yahoo!, and Bing. Having a diverse background in copywriting, advertising, marketing, and sales, I have been blogging since 2001 and using traditional SEO and SEM tactics for companies since 2005. I’ve been involved in Social Media sites since 2001, networking, promoting and building community on: Livejournal, MySpace, Friendster, Facebook, YouTube, Twitter, Tumblr, and others. Currently I am the lead SEM Strategist at MarketingZen.com, a social media marketing company. SocialMediaDallas.com was started as an organization to provide social media news, events, experts, and knowledge about Social Media Marketing techniques, strategies, conferences, seminars, and technology breakthroughs. Follow me on Twitter: @Neil_Lemons.