The folks over at Social Media Club Dallas have done it again. They are consistently bringing together to hear social media best practices from agencies, corporate marketers, and professional consultants.

This month’s social media expert speaker is Aaron Strout. Here are a few of the details before I tell you about Aaron.

Social Media Club’s February’s Agenda:

1. Welcome and intro to speaker - Jessica Nunez @NunezPR

2. Featured Speaker - Aaron Strout, CMO of Powered, Inc.

3. Sponsor Introduction - TBD

4. Post Event Tweetup at Bengal Coast

About our Speaker

Aaron Strout @AaronStrout
Chief Marketing Officer
Powered

Aaron Strout @aaronstrout

As the head of marketing at social media agency, Powered,

Social Media & Powered Company Voice Aaron Strout’s Bio

Aaron focuses not only on day to day marketing activities but also provides a social voice for the company. In this role, Aaron continues with his speaking, blogging, podcasting and social networking activities with an eye toward creating awareness and lead generation for the company. Prior to joining Powered, Aaron was the Vice President of Social Media at Mzinga, a Burlington, Massachusetts-based provider of online communities and social networks for businesses. In this role, Aaron focused on tapping into the power of social media for business.

In addition to his knowledge of the interactive and new media landscape, Aaron has more than 15 years of online marketing and advertising experience, with a strong background in integrated and online marketing. Before joining Mzinga, Aaron worked at Fidelity Investments in their retail division, with a focus on online and acquisition marketing. Aaron’s work at Fidelity revolved around Web strategy & marketing, as well as the development of interactive and print campaigns, including direct mail, e-mail, banner & print ads, and event marketing.

Aaron is a founding member and former president of (BIMA) and a member and former board member of the Massachusetts Innovation & Technology Exchange (MITX). Aaron is an interim board member for the prestigious Social Media Club. He will be part of a team responsible for creating standards around social media and community. He also sits on the advisory board for BuzzGain (recently acquired by Meltwater News), SavvyAuntie.com, Dialog and the Social Media Marketing Institute. For details on signing up to hear Aaron speak, sign up here.

Dallas Police started a fan page on Facebook Tuesday and already have over 400 fans. Posting items such as community watch info and news, as well as pictures of police cars and other sites, Dallas PD has joined the ranks of other government entities participating in social media. They are also on Twitter and have a YouTube Channel, in which they occasionally upload crime video like our own Dallas version of COPS.

Do you think this is necessary? Should every government entity “get social?”

Read the article.

Related Articles
Dallas Police Department Sharing Information Through Social Media

The Dallas Morning News recently reported an amazing statistic. The largest percentage increase in Internet use since 2005 has been in the 70-to-75 age group. This was according to a Pew Internet and American Life Project survey. The survey found that 45 percent of that age bracket is online, compared with 26 percent in 2005. In a touching story about Virgil Heidbrink, an 85 year-old former sales manager and public speaker who now lives in a senior living community, they explained how many senior living facilities in Austin and Dallas are forming virtual social media communities before the facilities are built and residents take occupancy. Many are also implementing programs for training seniors on social media.

Heidbrink spends three to four hours a day in the blogosphere – that virtual neighborhood of the Internet where he writes his blog and answers readers’ e-mail. A computer coach has helped the resident at the Edgemere retirement community in Dallas build and maintain his website.

Read the Dallas Morning News Senior Social Media article.