What I Learned from 10 SMC Blog Reports on Brogan
By Neil L.
This post isn’t like everyone else’s. I know the only people reading this are already familiar with Brogan and the social media club, so after a quick intro, I’ll get to the goods. Veteran social media trainer and top blogger Chris Brogan spoke to the Social Media Club of Dallas last Thursday to a room packed with over 200 advertising, marketing, personal branding, and business professionals on how to cultivate online relationships for business using the same principles with new tools.
What I Learned from Social Media People Reporting on Brogan
Several of the articles below cover what Brogan spoke about, the takeaways, and what some bloggers didn’t learn. The editorial aftermath from Brogan’s talk reinforced to me on how people respond to headlines. Two of the most popular blog post tweets: Three Things Chris Brogan Didn’t Teach Me & SMC Dallas and Chris Brogan: a Night of Great Disappointments. Both sound like they are going to be negative and/or controversial commentary on the well-liked Brogan. They were not, but they did get the most attention. Often users retweet, digg, stumble, or share other links without even reading the content or clicking on the link. There are certain psychological triggers which can cause a piece of content to go viral, being controversial or adversarial is one. That’s social media for you. I do have to say, Brett Duncan’s post was quite hilarious and his personal, self-debasing, style makes you want to keep reading his company blog.
Via the hashtag #smcdallas, below are nine original blog posts and one video with recaps of the event in the words of the attendees.
Official Social Media Dallas Blog’s Commentary on Chris Brogan’s visit

Highlights from the Jan. 21 Chris Brogan Event
Follow: @dallassmc
**#1 Most Retweeted** Sarah Kennedy Ellis’s Chris Brogan Post
Three Things Chris Brogan Didn’t Teach Me
Follow: @saykay
**2nd Most Retweeted** Brett Ducan of MarketingInProgress.com’s Blog Post

SMC Dallas and Chris Brogan: a Night of Great Disappointments
Follow: @BDunc1
Cynthia Smoot of Gangway Advertising’s Chris Brogan Posts
Highlights from Chris Brogan’s Dallas Visit, Jan. 21, 2010
Party Pics from @DallasSMC’s @ChrisBrogan Event. Ah, good times.
Follow: @OhSoCynthia
is7 Web Developer’s YouTube Video Commentary on Chris Brogan’s Talk
Highlights from Chris Brogan Event via SMCDallas
is7 Web Developer Comments on Chris Brogan’s Social Media Event at SMCDallas
Follow: @is7Interactive
Laurie Shook of Instant Imprints Chris Brogan Blog Post

Every Day Business Tips from Social Media Author Chris Brogan
Follow: @LaurieShook
Marcelo Somers’ Blog Post on Brogan
5 lessons from @ChrisBrogan’s #smcdallas event (hint: marketing all comes down to building genuine relationships)
Follow: @marcelosomers
Elaine Gantz Wright’s Blog Post about Brogan
Chris Brogan Coaches Dallas’ Social Media Farm Team
Follow: @ellagantz
About Chris Brogan

Brogan’s ten year veteran status in using social media for both web and mobile technologies to build digital relationships for businesses, organizations, and individuals has lead him to speak, writes expert articles and blog post, and rise him to authority status. Chrisbrogan.com is a top 10 blog on Advertising Age Power150 and on Technorati. He is also the best selling co-author of the recently released book Trust Agents.
About Me - Neil Lemons

For almost five years, I have worked behind-the-scenes to help create exposure, traffic, leads, and sales through major search engines like Google, Yahoo!, and Bing. Having a diverse background in copywriting, advertising, marketing, and sales, I have been blogging since 2001 and using traditional SEO and SEM tactics for companies since 2005. I’ve been involved in Social Media sites since 2001, networking, promoting and building community on: Livejournal, MySpace, Friendster, Facebook, YouTube, Twitter, Tumblr, and others. Currently I am the lead SEM Strategist at MarketingZen.com, a social media marketing company. SocialMediaDallas.com was started as an organization to provide social media news, events, experts, and knowledge about Social Media Marketing techniques, strategies, conferences, seminars, and technology breakthroughs. Follow me on Twitter: @Neil_Lemons.
Dallas Police Department Launches Facebook Fan Page
By Neil L.

Dallas Police started a fan page on Facebook Tuesday and already have over 400 fans. Posting items such as community watch info and news, as well as pictures of police cars and other sites, Dallas PD has joined the ranks of other government entities participating in social media. They are also on Twitter and have a YouTube Channel, in which they occasionally upload crime video like our own Dallas version of COPS.
Do you think this is necessary? Should every government entity “get social?”
Read the article.
Related Articles
Dallas Police Department Sharing Information Through Social Media
Six Upcoming Dallas Social Media Events
By Neil L.
Today, I received an email from Mike Merill announcing several upcoming social media events in Dallas. He is the president of the Dallas Social Media Club Chapter and he has done an excellent job at growing the group and keeping everyone informed.
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Dallas Senior Citizens Love Social Media
By Neil L.
The Dallas Morning News recently reported an amazing statistic. The largest percentage increase in Internet use since 2005 has been in the 70-to-75 age group. This was according to a Pew Internet and American Life Project survey. The survey found that 45 percent of that age bracket is online, compared with 26 percent in 2005. In a touching story about Virgil Heidbrink, an 85 year-old former sales manager and public speaker who now lives in a senior living community, they explained how many senior living facilities in Austin and Dallas are forming virtual social media communities before the facilities are built and residents take occupancy. Many are also implementing programs for training seniors on social media.
Heidbrink spends three to four hours a day in the blogosphere – that virtual neighborhood of the Internet where he writes his blog and answers readers’ e-mail. A computer coach has helped the resident at the Edgemere retirement community in Dallas build and maintain his website.
Read the Dallas Morning News Senior Social Media article.
Social Media Club Dallas Chapter Oct. Meeting Now Open
By Neil L.
A message from Mike Merrill, President of Social Media Club Dallas, on the Social Media Club Linkedin group announcing the opening for sign ups for the October 22nd, 2009, meeting.

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- Group: Social Media Club Dallas
- Subject: Announcement from Social Media Club Dallas

Hello Social Media Club Fans,
Registration is now open for the 10/22 event at http://smcdallas2.eventbrite.com . I was waiting to finalize details on our speaker.
Brad Mays, Vice President, Digital Media Strategy at Fleishman-Hillard Dallas will be joining us and sharing his insight on social media.
Thank you Moroch for hosting us again. We will start promptly at 6:30pm so please arrive early to network and eat the wonderful food, courtesy of Breadwinners Cafe.
*NOTE: Please don’t park in the Moroch Garage if you plan on joining us at the post event Tweetup at Bengal Coast.
I also want to remind everyone of the PRSA event 10/16. Register here: http://tinyurl.com/ycgg6cy .
I have some outstanding news to share about future speakers as well.
- Mike
Mike D. Merrill
President, Social Media Club Dallas
@mikedmerrill
Posted By Mike D. Merrill
15 Tactics from Tonight’s Social Media Tips & Tricks Lecture Notes
By Neil L.

Tonight A.J. Wood spoke at the DFW SOCIAL MEDIA MARKETING Meetup event, organized by Stephanie Inge (@stephinge) & Sandy Norton (@Slennie). A.J. Wood has been ranked the #1 Adobe Instructor WORLDWIDE more than once. In 2009, he was selected to join the ranks of recognized Adobe Community Experts. He is the founder of Media Cats, Inc., an Adobe Authorized Training Center based in Dallas, TX, since 2003. Follow him on Twitter @AJ_Wood and befriend him on his Facebook page. These are notes from his lecture.
Brian Cuban Hosts “So You Think You’re A Social Media Expert?”
By Neil L.
Cuban, Mark Cuban’s brother, attorney, and social media manager is holding a panel on Wedsnesday, September 23rd, 2009, titled So You Think You’re A Social Media Expert?. Get more of the details and sign up to attend on this Facebook event page. Mark Cuban is quite active on his Facebook page and has been a prolific writer on his blog since 2004. He give inspirational advice for entrepreneurs and those seeking venture capital. Cuban is a serial entrepreneur, but was successful in his own right when he sold digital asset Broadcast.com to Yahoo.
“The Internet is full of those claiming to be social media experts and gurus. They often claim to be able to help you translate their expertise to your social media wealth, often charging significant amount of money for their input. This has been an especially new phenomenon in the legal field with attorneys leaving the practice of law to enter the social media arena. What does all this mean if anything? Are their any true objective criteria for someone to legitimately claim social media expertise?”
An entertaining panel discussion will try to flesh out the fact and the fiction with regards to self-proclaimed social media experts. The panel consists of:
Lewis Howes. (@LewisHowes)
Attorney Brian Tannebaum( @BTannebaum)
Reggie Saddler(@zaibatsu)
Get the panelists’ bios and the rest of the details here.
The Marketing Shop Hosts The Next Horizon
By Neil L.
The Marketing Shop, a Frisco-based real estate website marketing agency, is hosting a Social Networking Seminar & Shindig at the popular Austin, Texas,
restaurant Oasis, on Lake Travis on October 1st, 2009. Hosted by Facebook Social Media Maven Jenna Ryan, she’ll be sharing her knowledge using networking skills online. Sign up on this Social Media event’s Facebook page. Jenna Ryan has written a ebook on Facebook Marketing, and has established herself as an expert in the field. Ryan has hosted several events in the past at the Bengal Coast in Dallas on Facebook marketing, and social networking in general. With her five plus years in web marketing and lifetime career in sales and marketing, she has well-defined niche, she has helped numerous real estate agents and small business owners who needed inexpensive ways to generate leads by creating Facebook friend for future Social Media Events. Join Jenna at her seminar in Austin and then stay the next day, when the Austin City Limits Music Festival starts.
Social Media Club Returns!
By Neil L.

Under new management and leadership Social Media Club is now back in business. With an impressive list of attendees at the upcoming meeting, this will be a fun-filled event with learning, real-life networking, and no doubt heap of new ideas flourishing. Chris Vary, Vice President of Weber Shandwick Digital Group located in Dallas, Texas will be speaking. Chris currently oversees leadership direction for American Airlines’ social media programs, including Facebook, YouTube, Twitter and LinkedIn. He leads a team of both American Airlines and Weber Shandwick employees that make up American Airlines Social Media. The session will be held at Moroch Partners with food provided by Bread Winners.
Read the rest of the social media event description on Event Brite and attend for only $6.00!





January 26th, 2010